Find my buyers — freeStart free
For brands that want their product on shelves

Stop waiting for wholesale buyers to find you.

Paste a link to your product. WholesalePilot finds the distributors, wholesalers and retail buyers who stock products like yours, emails each one in your name, and hands you the replies.

Find my buyers — free See how it works

Your first buyers are free. No credit card · Takes about a minute · US buyers only

Example runsample companies
Pasteridgeandroot.com/products/hot-honey-12oz
We read your product
🍯
Ridge & Root Hot Honey, 12 ozFood & beverage · $14 retail · $8.40 wholesale
Buyer types that stock it
Specialty food storesRegional grocery distributorsGift & gourmet shops
Buyers found · emails verified
Harvest Lane Market · Austin, TX
verified
Cedar & Co. Provisions · Portland, OR
verified
Northline Foods Dist. · Columbus, OH
verified
First reply
Harvest Lane MarketInterested
“Send a sample and your wholesale sheet — we reset shelves in October.”
Every email verified before send
No purchased or scraped lists
CAN-SPAM footers and unsubscribe handled
Sent in your name, from your address
Why brands stall at wholesale

The buyers who move pallets aren’t browsing your listing.

Good products stay in the same handful of stores for years, not because buyers said no, but because nobody asked them.

15–25% commission

Marketplaces charge you to wait

Wholesale marketplaces list you next to thousands of brands and take a cut of every order. Direct outreach costs a few dollars per buyer and the relationship is yours.

$3–8kper trade show

Trade shows are a lottery

Booth, travel, samples, four days away from the business, and a stack of business cards you never follow up on. The same buyers read email at their desk.

6–10weeks ahead

Buyers decide before the shelf resets

Shelves reset in spring and autumn. Buyers fill the slots weeks earlier. If you are not in their inbox by then, the answer is “next season”, every season.

How it works

Four steps. No sales hire, no list to buy, no cold-email tool to configure.

  1. 1

    Paste your product

    A product link or a sentence. We read the name, price and category and rank the buyer types that stock products like it.

  2. 2

    We find the buyers

    Real US companies in that category, the person who buys there, and an email verified before anything is sent.

  3. 3

    Emails go out in your name

    Each buyer gets one short personal email written from your product and their store. Compliance footers and unsubscribe are handled.

  4. 4

    Replies come back sorted

    Interested, wants pricing, wants a sample, not now. Move the good ones across a deal board from interested to order.

What you get

Real buyers, real emails, real replies.

Not a spreadsheet of names. Conversations with people who can put your product on a shelf.

Cedar & Co. Provisions
Buyer, grocery · Portland, OR
✓ email verified

Verified buyers

The company, the person who buys, and an email checked before we send. No purchased lists.

Subject: Hot honey for your Portland shelves
Hi — Cedar & Co. carries a lot of small-batch pantry brands, so our 12 oz hot honey might fit. Wholesale is $8.40, MOQ 12. Happy to send a sample.

Emails in your name

Short and personal, written from your product and their shelf, sent from your own address.

Harvest Lane MarketInterested
Northline Foods Dist.Wants pricing
Bluebird GroceryNot now

Replies sorted by intent

Interested, wants pricing, wants a sample, not now. The ones that matter are on top.

Interested
Meeting
Order

A deal board

Every open conversation in one place. Move a reply from interested to meeting to order.

What a buyer receives

One short email. Written from your product and their store. Sent by you.

No template blast, no “Dear Sir/Madam”, no tracking pixel. Plain text that reads like a founder wrote it, because it is sent as you.

  • Under 120 words, one ask, fits on a phone screen.
  • Your wholesale price, MOQ and sample offer, pulled from your product page.
  • Your name, your postal address, a working unsubscribe. Every time.
  • You approve the first campaign before anything goes out.
Pricing

Start free. Pay when it works.

Every plan is a monthly number of buyers contacted. One contacted buyer means the company, a verified email and a personal email sent in your name. Nothing else to add on.

Free
$0to try it
Up to 38 buyers, free
One campaign · no credit card
  • Buyer discovery for one product
  • Verified emails and personal outreach
  • Replies sorted, deal board included
  • Monthly buyer allowance
Start free
Most brands start here
Starter
$149/ month
Up to 155 buyers contacted / month
One active campaign at a time
  • Unlimited products and buyer previews
  • Verified emails and personal outreach
  • Replies sorted, deal board, follow-ups
  • Unused buyers roll into your balance
Start free, upgrade when ready
Growth
$499/ month
Up to 775 buyers contacted / month
Unlimited active campaigns
  • Everything in Starter
  • Several products and buyer types at once
  • CSV export of buyers and replies
  • 3 workspaces for separate brands
Start free

Bigger volume, or running outreach for several brands? See Scale and Agency on the full pricing page →

Martin Mecar, founder of WholesalePilot

“I built WholesalePilot because I sold products myself and every wholesale channel wanted me to wait: wait to be discovered on a marketplace, wait for a buyer to walk past the booth, wait for a stockists form nobody reads. Buyers answer a short, honest email about a product that fits their shelf. The tool just makes sure that email goes to the right person, with a real address, and that you never have to write it from a blank page.”

Martin Mecar · Founder, WholesalePilot
FAQ

Before you start

Where do the buyers come from?
We search real US businesses that match your product category, stores, distributors and wholesalers, then find the person who buys and verify their email before anything is sent. No purchased or leaked lists. If we cannot find at least a handful of real buyers for your product, we tell you instead of inventing them.
Do the emails really go out in my name?
Yes. You set your name, company and postal address once. Each buyer gets a short personal email from you, with the unsubscribe and compliance footers handled automatically. Replies land in your dashboard and in your inbox.
Is this compliant? I don’t want my domain flagged.
Every email carries your sender name, a physical address and a one-click unsubscribe, as CAN-SPAM requires for business email in the US. Sending is paced with a warm-up, addresses are verified before send, and any reply, bounce or unsubscribe stops that buyer’s sequence the same day. We only contact US business addresses.
What does it cost to try?
Nothing. Your first buyers are free after you sign up, no credit card. Paid plans start when you want more buyers each month, and unused buyers roll into your balance.
What if nobody replies?
You only pay per buyer contacted. Most brands see the first replies within a few days, and you can pause or change the buyer type mid-campaign. Buyers answer when the product fits the shelf and the email is short, so we keep both true.
Does it work for my category?
It works best for physical products with an independent-retail channel: food and beverage, pet, beauty and personal care, supplements, home and gift, apparel and accessories. Paste your product and the free preview shows you the buyer types and the first companies before you decide.

See who would stock your product.

Paste a link. Takes about a minute, no account needed to see the first buyers.

Find my buyers — free

First buyers free · No credit card · Cancel anytime